A properly staged home can not only give you a sense of pride but will also signal buyers that you have cared for your home, and this will ultimately help your bottom line.
In the real estate business, spring is often referred to as “Listing Season”, and for good reason. It is this time of year, when the days get longer and the sun makes its warm debut that home owners begin to think about putting their home on the market.
- Sometimes staging isn’t about what you have done that resonates the most with potential buyers, but what you refrain from doing.
- In staging a home, your biggest asset is the imagination of prospective buyers.
- Whether you realize it, sometimes the most important decisions you make are the ones that require you to do nothing at all. Staging a home is no exception.
Staging a home for sale is simply preparing a house to be sold. There are many different aspects to staging, but there is a simple foundation to all of it.
1) CLEAN. CLEAN. CLEAN.
The number one thing people think about while in a home is whether or not they believe it is clean. A home that is absolutely pristine presents as well cared for.
2) Depersonalize the House
Pack up almost all personal photos and family keepsakes. If you have a great photo of your family enjoying a camping trip or other family activity, you can leave it out on display if your home is being marketed to families. This one family photo plants a seed of happiness in a buyer’s mind, making them think how happy their own family could be living in the home.
All other photos, portraits and keepsakes must be packed away out of view — and ideally, stored outside the home. In general, family photos and keepsakes draw a buyer’s attention to your family and keep them from seeing your home as their potential home.
You’re not selling the family, you’re selling the house — so always let that be the center of attention.
3) Manicure Outdoor Spaces
Outdoor living is now a part of everyday life for most of us. Potential buyers will absolutely consider the outdoor spaces as critically as they do indoor spaces. If you don’t have the budget to freshen the landscape with flowers and decorative items, you can still make sure the yard is perfectly manicured.
4) Lighten Up
When showing or photographing your home for potential buyers, open every blind and curtain in your home, and turn on every light. Even the lights over the stove and inside the oven should be on. (Remember, the appliances are pristine — they need to be shown off!)
Buyers are looking for “light and bright,” not “dark and dreary,” so give them light. Help them see how clean and well cared for your home is.
5) Pack it Up
You could probably live comfortably for a short time with about half the things you own, especially if you have lived in your home for more than a few years. We all tend to collect things. Whether we use them or not doesn’t matter, but what does matter is showcasing the space your home has to offer potential buyers. You cannot showcase rooms that are full of stuff — especially too much furniture.
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